Think Outside The House With Paytm Insider

After almost 2 years of lockdown due to Covid-19, events began to happen and the motto of this campaign was to encourage people to step out of their homes and enjoy being outside and going to events again.This digital campaign was designed keeping in mind the target audience & fresh style of bold and engaging elements put together. To drive people out of their homes, they had to be reminded what they missed : The drinks, fun, vibe of the events & venues, dancing and all the fun, which is reflected in the designs we created for this campaign. Here’s the design language we created for Think Outside The House #TOTH.

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